The company states that in testing, 85% of consumers saw length improvement. For lavishly long and perfectly defined lashes, this lengthening formula visibly lifts for clump-free, lash-by-lash definition. Ophthalmologist-tested.

Well, that sounds great but we had to see for ourselves.  We gave it to our expert product evaluator, Antonella, and this is what she said.

“I remember using Wet n Wild when I was 13 years old. It was the first cosmetic brand I ever used. It feels like yesterday. I liked this mascara because it didn’t clump or flake, and it gave a more soft and natural lash look.”

Click on the photo below to ENLARGE and see the before and after up close.

This mascara retails for around $2.99.  At that price and those results, what’s better than that?

Leave a comment below telling us what your go-to mascara is.  By leaving a comment, you will be subscribing to our weekly newsletter where you will be eligible to win tons of free beauty product samples.  If you like this post, give it a LIKE on Facebook.

Arbonne introduces the newly-reformulated Triple Action Mascara that now contains peptides, goji berry, algae extract along with other botanicals that work to hydrate and condition the lashes.

The company says the new formula delivers thick, long and defined lashes, while resisting smudging.

We needed to confirm this for ourselves, so we gave it to our expert product evaluator, Antonella, so that she can test drive it.

The mascara itself is definitely lengthening, and it thickened the lashes (as you can see, the right hand lashes are thicker). For $30, we think it’s definitely a steep price to pay for a mascara. We can think of several others that retail for far less that get the job done.

But, that said, we love the brand stays true to its roots when it comes to eco-friendly formulations. What do you personally love about Arbonne’s mascaras? Will you be hauling this product home anytime soon?

To read about our latest recommendations from Arbonne’s for Earth Month, click here.

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Our second makeup competition is on!

We picked finalist based on the 2 categories below:

1) Full Face with makeup: this includes lips, foundation, eye shadow…the works.

2) Eyes Only (creativity and artistry encouraged).

We narrowed down the field by picking those who went for a Spring feel yet made it uniquely their own.

Okay, ready?  ………………………………. Below are the finalists! and click on the images to ENLARGE.

CATEGORY 1:  FULL FACE

Vote for Emily below.

Emily used: Lancome Ageless Mineral powder foundation, Bobbi Brown colour correcting concealer, Lancome Dual finish powder, Lancome Le crayon eye brow pencil in ‘Taupe’
Maybelline Eye shadow in ‘Silken Taupe’, Lancome Artliner, Lancome Hypnose Mascara in 01 black (waterproof), Mac Lipstick in ( Up The Amp)

Vote for Cherise below:

For Cherise’s “frosty eyes” look, she used Espresso eye shadow, Groundwork Paint Pot, Blanc Type eye shadow, Brun eye shadow, Carbon eye shadow, Dazzlelight eye shadow, Blacktrack Fluidline Eye liner gel, Smolder eye khol pencil, Peachtwist Sheertone Shimmer Blush, Extras…False lashes (#36), Duo Adhesive, Studio Fix Foundation, Mineralize Skinfinish Powder (over top of the foundation)
All MAC products

Vote for Nicole below:

To get this look, Nicole says “I LOVE Bare Escentuals Make-up, I swear by it! In both pictures I am wearing BE foundation and eyelid primers, BE Foundation, concealer, warmth and mineral veil. My eyes are done with BE eye shadows and Almay eyeliner and mascara.”

Vote for Chamallie below:

For this look, Chamallie says “For me Pinks and Lavenders are what spring is all about. I wanted to do something youthful, fresh and sophisticated at the same time. This is a look I’d rock having lunch in Miami with my girls on a perfect spring day.”

Vote for Torrie below:

For this look, Torrie says “It’s a fresh spring look with a warm glow!”  Torrie is wearing MAC studio sculpt in NC45, MAC mineralize skin finish in dark, Lorac bronzer, MAC blush in Ambering Rose, Dior Show Mascara in black, Urban Decay eye shadow in scratch, NYX eye shadow in champagne, Mark eye liner in cleo, and MAC eye liner in black track.

Vote for Jessica below:

For this look, Jessica says “I was going for a modern retro pin-up look with a (pink) spring twist”. She used black radiance complexion perfection shine control primer, e.l.f. clarifying pressed powder ‘spice’
l’oreal touch on colour ‘get down plum’, black liquid liner, rimmel london eyeshadow quad ‘smokey noir’, e.l.f. eyeshadow ‘wild wheat’, marykay eyeshadow ‘sugarplum’, lancome hypnose mascara ‘deep black’, jordana easy liner for lips ‘silver lilac’, e.l.f. lipstick ‘gypsy’, nyc liquid lipshine ‘fashion ave fuchsia’

Vote for Magali below:

For this look, Magali used:  foundation: black opal rich caramel, eyes: HIP l’oreal, lipstick: revelon, lipgloss: iman honey

Vote for Connie below:

For this look, Connie says “I went for the popular bold red orange lip with Mac’s Morange lipstick.  I’m also wearing cover girl lash blast volume, missha perfect cover m bb cream, and elf healthy glow bronzer in luminate”.

Vote for Katisha below:

For this look, Katisha says “this is what i call my signature look. i love a bold lip (usually hot pink, my fav color) and glowing skin. Not to mention i’m on trend since bold lips and cheeks are in for the spring!!!”

Vote for Mahogany below:

Vote for Lauren below:

For this look, Lauren says “Here is my spring look! I am loving the bright neon colors that are in this Spring, so I wanted to keep my eyes pretty monochromatic but of course glamorous with big lashes. Then I focused color on my lips with this hot pink matte look.”  Lauren used Sally Hansen Natural Beauty Face Primer, Almay pure blends foundation in neutral, DiorShow Airflash Foundation, Physician’s Formula Healthy Bronzer in Medium, Auraline Beauty pink blush from Natural Palette
MAC Brow Shader in Walnut, MAC Brow gel in clear, NYC New York Color IndividualEyes Custom Compact for Brown Eyes and Green Eyes, MAC Paint Pot eyeliner in Black, False Lashes from Forever21, NYC New York Color ShowTime Volumizing Mascara, MAC LipErase, Auraline Beauty Lip Liner in Candy

CATEGORY 2:  EYES

Vote for Avi below:

For this look, Avi used:  *MAC PROLONGWEAR NC45, *MAC MSF MEDIUM/DEEP, *JESSE’S GIRL EYEDUST “SUNLIT CACTUS”, *L’OREAL HIP IN “PERKY” (ONLY GREEN), *TOO FACED SHADOW INSURANCE CANDLELIGHT, *ELF CLEAR LIPGLOSS, *ELF BLUSH IN BLUSHING ROSE

Vote for Kissable Lips below:

Vote for Leslie below:

Vote for Taneisha below:

For this look, Taneisha says “I  have done a bright purple eye with green Liner on the rim of the eye, all Mac products.  I also have a bronze eye, with cobalt blue liner on the rim, and its Mac products also. I also tried a purple eye with black liner, and blue lepoard spots made with Blue Atlantic e/s/

Vote for Sherry below:

Vote for Amy below:

For this look, Amy says “A look I did using all Beauty From The Earth minerals. My inspiration was a beautiful island sunset!”

Now it’s your time to vote.  Simply post a comment below telling us who you vote for.  Please only vote for 1 person per category.  And you may vote for yourself.

Good luck ladies!  We will be picking a winner by Wednesday, April 13th.

Remember, the winner will receive a beauty hamper worth $300, and the runner up will receive a beauty hamper worth $200.

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So when we got our hands on Mally’s Ginormous mascara, we had to put it the test to see whether it could turn our tiny sparse lashes into gargantuans.  Here is what our expert product evaluator, Antonella, had to say.

This mascara definitely thickened and lengthened my lashes. I’m only wearing the mascara on my left eye, so you can see the difference.  Click on the images below to enlarge.

Here’s another shot with my lashes curled. What a difference!

Well a picture is worth a thousand words, right?  Will you be hauling home this mascara?  Post a comment below to subscribe to our weekly newsletter of hot beauty giveaways and breaking news.

And check out a new mascara that provides a hint of tint to lashes here.

- Antonella

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I have to admit, that for a big purple wand that promised happiness like Barney with a round belly, this LashBlast Fusion Mascara absolutely delivered on every single promise: it lifted the lashes, it coated the lashes evenly and superbly – with ZERO deposits at all – and it made my lashes look really long and somewhat fatter.

It features CoverGirl’s biggest brush ever, and the bristles (even though they are as scary looking as a spider’s legs) are quite flexible and give real dramatic intensity to the lashes.

I will say that even though this is touted as a volumizing AND lengthening mascara, I give higher marks on the length quotient. When I used it, each lash became silky smooth and superbly long and curly.

What do you think, apart from the seriously scary looking pictures? It’s priced at $8.99 and there’s a Facebook PreSale that’s pretty exclusive before this mascara hits stores in April. So if you like long lashes, you’ll definitely want to invest in this.

- Charu Suri

A sample of CoverGirl LashBlast Fusion was given to me for editorial review.

It is COVERGIRL’S first ever volume and length mascara, and was previewed by the great Pat McGrath during the Fall/Winter 201 Fashion Week shows (Anna Sui). Check it out here.

LashBlast Fusion will hit stores in April, but you can get it exclusively through an online pre-sale starting March 12th (this presale will also offer FREE SHIPPING for the $8.99 priced mascara – c’mon how can you resist?). Visit www.Facebook.com/COVERGIRL beginning March 12th to find an e-retailer.

(Sabrina from AOL, myself, and PJ Gach from BettyConfidential)

Honestly, I was thrilled to hear about the steam activated cleanser. I always clean my face in the shower (and according to Biore, about 60% of Americans love to, as well). The steam cleanser is oil free and contain tiny SteamActif beads. The aim is to – naturally – dissolve all your makeup, oil and make your skin cleaner and more radiant than the Swarovski crystal.

Well, I tried this steam activated cleanser immediately when I got home, and my skin indeed felt super clean without feeling too taut. I also loved the cool mint extract in the product (no terrible tingling – just a zingling feeling). It also has Green Tea extract which, as you obviously know, has antioxidant properties. I’m kind of married to it already!

Now, the other product is already the love of my life. I’ve never been obsessed with any makeup removing towelette, mostly because it rarely is able to remove the layers of eye makeup that I religiously wear each morning (think two coats of Rimmel or Maybelline mascara over a layer of primer, an eyeliner and eye shadow to boot). But these Makeup Removing Towlettes really do the job, and studies have proven they don’t really leave a nasty residue on your skin like some other brands. Take a look at the before and after (after just two swipes):

Best of all, the towelettes are made from 100% renewable resources, like cotton, but they are tough enough to even catch a kitten if you were to make a trampoline out of them.

The event, called ‘Party in the Shower’ was a lot of fun, and I got to catch up with some of my fave peeps and see some of the cool lighting in the studio (the chandelier icon is all just an optical illusion).

But the Biore products are no mirage – they definitely work, so check them out in your drugstores or online right now!